Marketing Strategy For Beading Crafts Products Using Social Media In Smp Negeri 2 Na Ix-X Sumberjo


  • Ade Sri Wahyuni Universitas Labuhanbatu
  • Yuniman Zebua Universitas Labuhanbatu
  • Hayanuddin Safri Universitas Labuhanbatu



The purpose of community service is to help knowledge and skills in making
handicrafts in the form of beads and also help earn income. Although still in a small
scope, the resulting product is already widely known by consumers. And so that
students have the knowledge and skills in using social media to train a creative and
independent business spirit. The location of this community service is at SMP
NEGERI 2 Sumberjo, sub-district. Na IX-X. The target in this PKM is class IX-1
students, totaling 27 students. The method used is observation, interviews and
counseling. The aims of this PKM are: 1) beaded bracelet accessories with various
colors that can make the bracelet very beautiful. 2) Improve the knowledge and
skills of SMP NEGERI 2 SUMBERJO students in creative and entrepreneurship
subject matter. 3) Students have an interest and desire to develop a business spirit
through social media and online applications. 4) can produce accessories that have
selling value and students have motivation by selling online, adding pocket money
and helping parents.


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How to Cite

Sri Wahyuni, A., Zebua, Y., & Safri, H. (2022). Marketing Strategy For Beading Crafts Products Using Social Media In Smp Negeri 2 Na Ix-X Sumberjo. International Journal Of Community Service, 2(1), 130–136.